Driving Organic Growth for a CBD Startup
Client Overview
In 2017, Jampha emerged as a pioneer by combining organic CBD derived from US-grown hemp with targeted plant terpenes. The founder had used his formulas to recover after a severe accident, vastly exceeding his doctors’ expectations.
With well-researched articles citing authoritative medical studies, I helped Jampha secure top-three search rankings for several key terms, establishing a steady stream of online traffic.
The Challenge
Jampha’s focus on CBD posed significant advertising challenges, making traditional marketing channels inaccessible. Reliance on word-of-mouth and live events, while effective, led to slow and labor-intensive growth.
Client’s Goals
Jampha aimed to broaden its reach and share its high-quality products with a wider online audience.
Approach
I meticulously researched the applications of Jampha’s products, supporting my findings with published medical studies from high-authority sources. Over two years, I consistently published high-quality, SEO-optimized blogs to drive traffic and engagement.
Results
- Increased Organic Traffic: Achieved a 500% increase in organic traffic.
- Improved Search Rankings: Secured top rankings for 15+ target keywords, including “organic CBD.”
- Boosted Lead Generation: Increased lead generation by 200%.
Client Feedback
“Joan’s thorough approach to the topic and expertise in SEO and content strategy transformed our online presence and lead-generation efforts. We highly recommend her services!”
Future Plans
Jampha has since evolved into Jampha Tibetan Wellness, partnering with an experienced Tibetan Medicine Physician. I am excited to continue working with them to optimize their new site for search.
Want to rank higher for target keywords and drive organic growth? Contact me today to discuss how I can help your business thrive.