Your Market Expertise + My Real Estate Content = More Closed Deals
Strategic, SEO-optimized content from an experienced marketer and former real estate broker.
Your Edge in Real Estate Content
18 Years Real Estate Experience | 9 Years SEO & Copywriting | 1000s of Pieces Written
From Real Estate Broker to Content Expert, I bring 18 years of hands-on real estate experience to the content I write. This means you never have to explain cap rates, market analysis, or buyer psychology to me. I already speak your language.
Endorsed By Industry Experts
How I Help Real Estate Professionals Stand Out & Bring in Well-Matched Leads
Cookie-cutter content won’t attract luxury buyers and sellers or position you as a market expert.
Website Copy That Converts Visitors Into Clients
Your website is often a potential client’s first impression. Every page must immediately show them they’re in the right place and guide them toward reaching out. I create SEO-optimized website copy that works 24/7 to attract your ideal clients, showcase your expertise, and give them compelling reasons to choose you over the competition.
Landing Pages & Lead Magnets That Capture Qualified Leads
Stop wasting time with tire-kickers. I’ll help you create targeted landing pages and valuable lead magnets that attract serious buyers and sellers who match your ideal client profile. We’ll build a database of qualified leads ready to take action by addressing their specific needs and concerns.
Social Media Content That Builds Trust & Authority
Social media is where your future clients are already spending their time. I’ll help you cut through the noise with content demonstrating your market expertise, showcasing your personality, and keeping you top-of-mind. You’ll be the obvious choice when they’re ready to buy or sell.
Email Campaigns That Nurture Leads Into Clients
Don’t let good leads go cold. I’ll create email campaigns that nurture relationships with potential clients, providing valuable insights about the buying or selling process while positioning you as their trusted advisor. You’ll be the first person they call when they’re ready to move forward.
Local Area Content That Showcases Your Expertise
Engaging neighborhood guides covering local attractions, neighborhoods, schools, and lifestyles demonstrate deep knowledge of your market. This SEO-optimized content helps you rank for local searches while showing potential clients you know your market inside and out.
Educational Content That Positions You As The Expert
Help buyers and sellers understand the complex real estate process while positioning yourself as their guide. From the home buying process to staging tips, I’ll create content that answers their questions and demonstrates your authority and expertise.
Content Marketing Is Your Long-Term Growth Engine
Modernize and future-proof your marketing and lead-generating strategies.
Generate Leads While You Focus on Closing Deals
Stop choosing between showing properties and creating content. Professional content marketing works around the clock to attract qualified leads, nurture relationships, and establish your expertise while focusing on what you do best: helping clients find their perfect property.
Build a Sustainable Business That Isn’t Dependent on Paid Ads
Break free from the constant cycle of paying for leads. Strategic content marketing creates lasting value, helping you rank in local searches, showcase your expertise, and build a referral-worthy brand. Unlike paid advertising that stops working when you stop paying, quality content generates leads long after it’s published.
Stand Out in a Crowded Market
While other agents blend together with generic listings and templated website copy, professional content helps you showcase your unique value proposition. Whether you’re highlighting your deep market knowledge, sharing client success stories, or providing valuable insights about the buying and selling process, strategic content positions you as the clear choice in your market.
Create Multiple Touchpoints With Future Clients
Quality content engages potential clients throughout their real estate journey. From their first Google search about local neighborhoods to educational articles about the buying process, your content builds trust and familiarity. You’ll already be their trusted advisor when they’re ready to buy or sell.
Fill Your Real Estate Pipeline with Qualified Leads
Content Marketing for Real Estate FAQs
How quickly can I start seeing results?
While SEO and content marketing are long-term strategies, you’ll start seeing engagement within the first 90 days. Most clients notice increased website traffic within 90 days and begin generating qualified leads within 4-5 months of consistent content publication. With content marketing, momentum builds with consistent effort. Results build and grow over time as your content penetrates the marketplace and you become more visible to buyers and sellers.
What makes your content different from other writers?
With 18 years of real estate experience and 9 years as a content specialist, I understand the industry and effective content marketing. I know real estate regulations and MLS guidelines and how to write content that resonates with serious buyers and sellers. You won’t need to explain basic real estate concepts or review content for industry accuracy.
How much time will I need to invest?
After our initial strategy session, my process is designed to minimize demands on your time. You’ll receive content for review on a predetermined schedule, and the approval process is streamlined. Most clients spend less than 30 minutes per week reviewing content, leaving you free to focus on closing deals.
Do you understand my local market?
Part of our initial strategy session involves deep research into your local market. I’ll study your area’s unique features, property trends, and buyer demographics. This ensures all content reflects accurate local insights while positioning you as the area expert.
What if I need revisions?
Every content piece includes two rounds of revisions to ensure you’re completely satisfied. I maintain a quick turnaround time on revisions, typically within 24-48 hours, to keep your content calendar on track.
How flexible are the packages?
As your business grows or market conditions change, we can adjust your content mix and strategy. You’re never locked into a rigid content plan that doesn’t serve your evolving business needs.
What happens to the content rights after you create it?
All content created becomes your exclusive property. You can use it across any platform, modify it as needed, and retain full ownership rights. This includes website copy, blog posts, social media content, and any other materials created for your business.
Do I have to sign a long-term contract?
While consistent content marketing yields the best results, I understand the need for flexibility. Packages are available month-to-month with a simple 30-day notice for any changes. This allows you to adjust your content strategy as your business needs evolve.
Can you help optimize my existing content?
Absolutely. Many clients have existing blogs, website copy, or marketing materials that need refreshing. I can audit your current content, optimize it for SEO, and update it to better connect with your target market while maintaining your established brand voice.
What if I need urgent or additional content?
While we’ll establish a regular content calendar, I understand that market opportunities and urgent needs arise. Rush delivery is available for time-sensitive content; additional content can be added to your package as needed. I maintain flexibility to support your business growth.